Perceived ease of use, trust and features on interest in using digital wallet among student entrepreneurs at Pelita Bangsa University
DOI:
https://doi.org/10.55584/gafeb.0925.3Keywords:
Perceived ease of use; Trust; Features; Interest in use.Abstract
Currently, technological advances in Indonesia are developing so rapidly in human life that they cannot be separated from the use of technology amid global competitors. The increase in cashless e-wallet transactions for online payments has led to a dramatic rise in their application around the world. The use of e-wallets is getting higher from year to year, but the use of debit cards and credit cards from banks has decreased. The purpose of this study was to determine the effect of data convenience, service features, and trust on user interest in e-wallet funds. This research is a quantitative descriptive study, with a population of student entrepreneurs in Pelita Bangsa University. The sample in this study consisted of 61 respondents, and data collection was conducted using an online questionnaire. The data analysis method consists of instrument analysis, hypothesis testing with SPSS 26. The results showed that there was a positive influence on perceived ease of use, trust, and features in interest in using the DANA e-wallet among student entrepreneurs at Pelita Bangsa University. It is expected that e-wallet service providers will continue to make continuous improvements to build consumer confidence and develop meaningful features to increase e-wallet users.


